Saturday, July 21, 2007

Article from The Star...







Potter price war


MPH, Popular, Harris and Times at a press conference in Kuala Lumpur at 4pm announced that they would not sell Harry Potter and the Deathly Hallows in protest against Carrefour and Tesco selling the book at a hefty discount.

The recommended retail price of RM109.90 is being violated by hypermarkets advertising and selling it at RM69.90, the bookstores said.

The four chains, with a total of 100 outlets nationwide, said they were protesting the indiscriminate discount and wanted to show customers that they were not "blatantly profiteering" from them.


"This means the book will no longer be available for sale at these stores nationwide from tomorrow (Saturday) following the worldwide release," MPH Bookstores chief operating officer Patricia Chen said.

"All events related to Harry Potter will be cancelled," she said.



Harry Potter and the Deathly Hallows goes on sale nationwide -- well, except for the four bookstore chains above -- from 7.01am tomorrow.




Jian signing off at 1.45am...

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